Submitted by Ana Caban on June 27, 2016 - 12:18 am
I started this article by revealing the first of my three insider secrets to breaking the cycle of trading hours for dollars to help you soar in business and life in 2016. What was the first insider secret, you ask? The riches are in the niches!
That means determine what sets YOU apart from other Pilates instructors. Perhaps that’s by recognizing what you are passionate about, in life and in your work. Maybe you teach more modalities than just Pilates. Or maybe you make outcalls to clients. Perhaps you attract a particular audience. Your job is not to work with everyone—in fact, that’s the opposite of what you should be doing.
The key to failure is trying to please everybody.
• You’ve never raised your rates before.
• Eight or nine out of every 10 prospective clients are saying “yes” to your rates.
• Other instructors are charging more than you even though you have more experience.
• The only reason you haven’t yet raised your rates is because of fear.
Make it immediately clear WHAT problem you solve.
Make it immediately clear WHAT result they can expect to achieve by working with you.
Have ONE compelling message that is instantly clear.
Have an Opt-In Box, which gathers their name and e-mail address, ABOVE the “fold” (meaning that it can be seen without scrolling down).
Arnold H. Glasow
Want to learn more Insider Secrets about how to stop trading hours for dollars? Click here to gain instant access to Ana’s free video series on how to break out of the cycle of being a dollar per hour instructor and launch into the zone of making money 24/7!
Submitted by Ana Caban on July 7, 2013 - 8:38 pm
Do you love what you do for a living, or do you wish you were doing something else? There’s nothing wrong with wishing that you were doing something else, as long as you know what it is that you’d like to do. In other words, there’s no point in staying in a situation that no longer serves you and just griping about it. The best way to get out of that situation and into another one of your choosing (whether it be a job, a relationship, a home-whatever), is to know what you’d prefer to be doing, having, living. Complaining about it won’t change the situation and until you get clear on what you DO want and put the focus of your attention THERE you will remain right here, stuck where you DON’T WANT TO BE!
Here’s a simple exercise that you can do right now, to shift your thoughts and get you in a positive and exciting zone. All that you need to do is describe your ideal workday (or relationship, home, etc). Close your eyes and describe it aloud, words are very powerful. Better yet, record your voice while you describe and it and then transcribe what you said. This is doubly powerful! Pay attention to how you feel. As you are truly seeing yourself in this ideal situation enjoy the sensation and believe that you are living it. (That way you can always come back to that feeling when you need a little redirection).
What did you say? What did you write? How far off are you from living your ideal workday or situation? Perhaps there are only a few tweaks to be made or maybe there are big changes. The exciting part is that you now KNOW what you wish you were doing (living, having). And knowing is half the battle. What steps will you take next to make that dream a reality?
Next, create a mantra, (a positive affirmation), for yourself. It might go something like this… “I NOW see myself living my ideal workday, a day filled with performing, music, dancing, cooking and dining with friends & family.” (And YES, this actually is someone’s ideal workday. Someone that is living THEIR La Buena Life). This could be you.
See, Believe, Achieve!
Need inspiration to take your wellness biz, or life to the next level? Stay tuned for more inspirational and informational tips. In the meantime, tune in to my transformational radio show, The Shift with Ana & Skip, to get your weekly dose of inspiration. Transform your body, mind, spirit, and your LIFE!
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Submitted by Ana Caban on July 12, 2011 - 7:09 pm
Today has been a busy one, but I managed to squeeze in a Pilates group equipment class, How about you? What have you done o move your body today?
Need inspiration? Shake it like Shakira with my Cardio Latino Interval Training workout. Click Here to check it out! Use Coupon Code EXERCISE and get $3 off. (Offer expires 7/14/11).
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